Personal growth embodied in a new digital presence
CLIENT: Laura Dodsworth
CREDITS: Laura Dodsworth Photography
Laura Dodsworth has been on a creative journey, and it’s not about to end soon. From a photographic career that initially saw her exhibited and award-winning, she began to seek more than the perfect image. Laura undertook to investigate what thoughts, emotions and taboos lay behind the staging and the clothes.
Laura crowd funded her first book of her self titled Bare Reality series. Now due to launch the third title in the series, as well as producing closely connected documentary work, Laura’s online presence needed a big overall.
Her creative direction had completely changed, and with the success of her work, so had her work diary. She desperately needed to reposition herself and have the ability to keep on top of updates, but didn’t have the time to do it. Sound familiar?
How do you learn how to build your own professional website when you should be concentrating on other things? Well I recommend you don’t! Call in an expert. Lucky for me, she contacted The Utility.
Intently collaborating on keeping it simple, we striped out old blog posts, no longer relevant content, and excess galleries. I designed a website which is bold and feminine, hero’s her work, and clearly advertises the fields she’s now interested in working within.